The Best Men’s Fashion Stores to Shop in Copenhagen

On Monday, I got back from my trip to Copenhagen, and to say my trip was transformative would be an understatement. I’ve long believed that moving away from your hometown is necessary for a person’s development into adulthood, but visiting another country can also completely alter the way you see the world. Seeing how others live who are completely disconnected from the life you are used to can make you reassess the things you feel are important. As I mingled with the people of Denmark, I kind of fell in love with the country and her citizens.

One of the things I loved most about Danish culture is how ingrained fashion is with their self-expression. Not everyone was fashion forward necessarily–monochrome black outfits with white shoes are by far the most common looks you will see–but everyone’s personal style was developed in such a way that people, both men and women, young and old, wore their clothes as an extension of themselves. Coming from America, where many men only like to wear T-shirts and jeans, this was a breath of fresh, cool air.

If there’s one thing the Danes are well-known for, it’s design. The country was at the forefront of the mid-century modern furniture boom that took place from the 1940s to the 1960s. The mentality that drove the movement has never left the spirit of the nation’s people, and as such, design in other industries continues to flourish in the nation, namely in fashion. Copenhagen has therefore become a hotbed for a number of Danish designers that are well worth the effort to check out for those who are in the market for clothes that will turn heads.

A special shout out to Connor from Fishers whom I befriended along the way. Without him, this list may have only been half as large.

Full Retail

Wood Wood

If I had to pick, Wood Wood would be my favorite store in Copenhagen. They are pretty well-known outside of the country as a contemporary streetwear label that mixes Scandinavian influences with sportswear. They have done a number of collaborations with other brands both big and small. The store carries not only their own line, but a number of other British, Japanese, and American brands to round out their looks. The vibe is fun and adventurous while the staff is kind and helpful.


Similar in concept to Wood Wood, Soulland is another streetwear label infused with Scandinavian design concepts. There are a couple small differences in that they only sell their own label and that they usually only sell men’s clothes. So while the store is filled with less clothing, it still feels bright and fun. I didn’t spend too much time here, but I really liked some of the designs I saw.

Henrik Vibskov

I never would’ve known about this store if Connor hadn’t told me, even though I walked by it about 5 times. The entrance is on a dark building corner and the sign doesn’t really catch your attention. The store is slightly below-ground as well and the inside looks like a second-hand shop at first glance. First impressions aside, Mr. Vibskov has assembled quite a collection for display. His own offerings are a little more avant garde than most of the others on this list, but he mixes in a number of other designer labels like Martine Rose, JW Anderson, and Y-3 to help bring his looks down to Earth.

Han Kjøbenhavn

Truth be told, I had a bad customer service experience with this label a few years back, so I was initially reluctant to give them a second chance. Since holding grudges is not good for your health and the incident happened years ago, I decided to let bygones be bygones and give the designer a second chance. I really love the way he blends smart and sometimes off-kilter textiles with street and athletic wear. You might need to play with the sizing a little to see which ones work the best, but if you’re successful, a new fit from this store will be on-point and fashion forward.


This menswear label functions mainly as a reasonably-priced basics brand, but a lot of their designs tend to cross the thin line between “basics” and “minimalist”. They currently have a few attractive summer knitwear options, one of which caught my eye, but as the only one available in my size had been displayed on a hanger, it was too stretched out for my liking (read: never hang sweaters!). Alas, I did leave with a beautiful pair of smart light blue chinos that doesn’t hold wrinkles, so not all was lost.

Norse Projects

Originally conceived as a clever boutique filled with menswear brands, Norse Projects eventually began selling their own line of minimalist pieces alongside brands like Nanamica, Engineered Garments, and Our Legacy. Their namesake label is great for buying quality basics at a reasonable price point. The store then branched off into womenswear and is now a low-key powerhouse in the fashion industry. It is worth stopping in to see the breadth of looks on display. The staff is very knowledgeable and will help you find anything you’re looking for.

Acne Studios

Though Acne is not originally from Denmark, my favorite Swedish brand still deserves a visit due to its sizable footprint in the city. There are 4 different branches in Copenhagen: the flagship, the former flagship, the department in Illum, and the clearance store (detailed later). Unfortunately, I never made it to the illustrious flagship, but upon my visit to the former flagship, I was informed by the regional manager that if I, or anyone else, wanted to partake in a complementary personal styling session, I was more than welcome. I ran out of time and couldn’t take her up on the offer, but feel free to ask about it if you’re interested.

Astrid Andersen

This is the only store in this section that I didn’t visit myself. I didn’t know about Ms. Andersen until after I got back and even if I had known earlier, the shop is a little too far from where I was staying to be able to walk. If you find yourself on the west side of the Lakes, it might be worth seeking out her store as her collections are particularly inspired.


While I was out exploring the city, I just happened to walk by this nondescript store and see interesting clothes through the window. After exploring their wares, I got into an interesting discussion with the owner about a very familiar-looking shirt (I can tell you that geeky story if you want to hear it) and the label that made the pair of pants I ended up buying, Goetze. Just the fact that the store carries the small-scale Berlin brand has earned its placement on this list. The rest of the curated collection is icing on the cake.


Illum isn’t too different from the other up-scale department stores you might be more familiar with such as Saks or Neiman Marcus. What I really like is how open and minimalist the store is. They also carry some reasonably-priced brands like the Kooples and Tommy Hilfiger alongside high-end luxury brands like Botega Veneta and visvim. But it’s not just about the clothing; I ended up burning some time at a wonderful coffee shop that had a beautiful view of the city from the top floor. They also have housewares if you have enough room in your luggage to haul it home.


If you’re looking for deals, there are plenty to be found in Copenhagen. Unfortunately, like any good deal, knowing the best stores to peruse requires a little word-of-mouth. Since I was only there for 10 days, I could only find out about a few, but they are definitely worth checking out if you have the time.

Acne Archive

This is Acne’s clearance store, where they send all their past-season pieces that didn’t sell. The price reduction can be upwards of 50% which can put a formerly $400 pair of pants in a much more attainable price range.

Wood Wood MUSEUM

Similar to Acne Archive, Wood Wood MUSEUM is Wood Wood’s clearance store. What makes this one even better is the fact that, since they don’t sell just their own merchandise, there is a much larger selection of clothes to choose from. I even happened on a sample piece that was still being sold full price in the retail branch. Sure, it’s a size bigger than I normally wear, but it looks good oversized.

Studio Travel

I might have eventually found out about those first two stores on my own, but this one would have gone completely unknown if not for Connor. There are plenty of second-hand shops in Copenhagen, but this one is special because they specifically acquire vintage pieces from Italy and France in order to resell them. They have their own clothing line as well that is kind of fun and youthful.

Honorable Mentions

There are a ton of clothing stores in Copenhagen, especially in the Strøget district, and unlike in America, a large majority of them offer men’s clothing. There are so many notable stores that I didn’t have time to go into all of the ones I hadn’t already planned to go to on top of doing the regular tourist things. Some of these brands don’t look to be designer-based while others sell styles that could easily be found in the US, so I was less inclined to inspect them beyond window shopping. Nonetheless, if you are wanting to go through as many stores as possible for inspiration, these could be worth a look as most can’t be bought stateside.


I walked by this store many times but seemed to be in a rush every time. Taking a look at their website reminds me a lot of Dover Street Market with their focus on upscale designers. Might be worth a visit if you have a chance.


Danish-born Sand looks like a fashion forward businesswear brand, at least on the menswear side. Their suits look remarkably like ones you’d see from Thom Browne. If that’s your jam, definitely stop in.

Samsøe & Samsøe

While the clothes from this brand look fine, they don’t seem to be so distinctive that you couldn’t find similar back here in the States. I do like their runway looks though, so they might be worth a visit for some inspiration.

Native North

Native North looks fine for what they sell: high quality basics with a focus on the outdoors. That said, their offerings look like stuff you could buy more easily on a site like Huckberry.

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Taking a Break for Vacation

I just wanted to take a moment to thank all my followers and anyone who is sharing my content. I’ve been putting out a lot lately. For around 3 weeks I was publishing an article every day. Blogging is a lot more difficult than it seems, and that has been a hard lesson for me to learn.

Producing so much had led me to being a little burnt out. I’m very much the kind of person who believes in taking time off periodically in order to preserves ones mental stability, stave off disease, etc. More than anything, having time away allows one to recharge their batteries and come back with a fresh perspective. Thankfully, my burn out just happens to coincide with a previously planned vacation to Copenhagen, so I can enjoy some downtime while I’m admiring Danish architecture.

Don’t worry, I’m not leaving permanently. I’m not going to abandon this blog like I did my last one (RIP Fashionhippie). I have plenty of ideas percolating in my head and I want to get them out into the world. I’m getting a clearer picture of the niche I want my blog to fill.

As for how you can follow along with what I’m doing until I post again, feel free to follow me on Instagram @formatmagdotnet because I will be posting plenty of style pics on my feed.

See you when I get back!

How to Save Money on Men’s Designer Clothing

Sometimes I have to keep myself in check whenever I’m browsing through clothes online. I’ve seen so many outrageous price tags over the years that they don’t even faze me now. This indifference comes from doing a ton of analysis on design, fabric, and branding, as well as business mentalities. At times, I can get carried away, end up looking at a $2000 designer suit, and think offhandedly to myself, I can totally afford that. (I cannot.) Nevertheless, while I may not get overwhelmed by sticker shock, I am always aware of how much a reasonable amount is to spend on something and how much I myself can afford, so I usually end up talking myself out of paying the advertised price if I don’t abandon the thought of ownership altogether. Because I’m keenly aware of what things are actually worth, I have figured out ways to avoid spending full retail on most designer clothing.

There’s a mistaken impression a lot of people have that people who dress well have a ton of money to burn and/or spend a lot on expensive clothes. I’m here to tell you that, along with mainly buying mid-range labels, there are many ways to not spend a fortune while still dressing nice. Sometimes paying full price is unavoidable. For wardrobe essentials, you will likely have to bite the bullet and pay up if you want the best quality. There might also be a case in which a particular cardigan you’ve been coveting for 2 years is only available in your size on one site for full price. Barring these kinds of exclusions, if you are a savvy shopper, keep an open mind, and are willing to put in the extra work, you could save hundreds or thousands of dollars a year on designer clothing.

Below are the steps I often take to save money on higher-quality luxury clothing.

1. Shop online

There’s no denying anymore that malls are dying. They and the brands that were built inside their once-hallowed walls have been in steady decline for a number of years, and there’s not much that can bring them back now that the internet is a thing. The fact is, there is so much more variety online that it’s not economically viable to schlep over to a mall on the off chance that a store might have something you’re looking for in your size. Moreover, those brands that populate most malls–Gap, Old Navy, H&M, Forever 21, Zara–are lower quality and usually not worth the prices they charge, even if they’re on clearance. Some deals can be found in person if you’re lucky and happen to be in the right place at the right time, but by and large, the best deals will be found online and you will be assured of getting your size if it’s available.

2. Join email lists

Not sure if you’ve heard, but email is back in vogue. Platforms like Gmail have made it so easy to curate your inbox so that you only receive emails you’re interested in (imagine that). Advertisers in particular have learned how to market their wares better for their clientele. Signing up for a label’s or retailer’s newsletters is now the best way to keep on top of any sales, coupon codes, or marketing campaigns they might be running. Some retailers, like Mr. Porter, give early access to sales through said newsletters, so if you have your eye on something, it’s easier to nab before it sells out while the price is reduced. And speaking of sales…

3. Keep an eye out for end-of-season sales

The fashion industry functions on a rotating basis. As such, many retailers try to sell off their out-of-season clothing semiannually with huge sales. This is the best time to stock up on the things you will need 6 months from then, when the weather turns. Mr. Porter and SSense, among others, notoriously only have sales during this period and the only way to know when it happens is to use tip number 3 and subscribe to their mailing lists. If I had been keeping an eye on my email a couple months ago, I could have saved $150 on the aforementioned cardigan from Wacko Maria. Alas, I missed the notification it was on sale and ended up paying full price because it sold out quickly. You win some, you lose some, but if you stay on top of your email list, you will come out ahead.

4. Do research

Say you have your eye on a specific sneaker. Instead of just looking in the obvious places like Footlocker or Zappos, where the prices may be inflated because many people think those are the only places shoes are sold, do a Google search for the specific brand, model, and color. Make a note of the retailers in the “Shopping” section of the search results. Not all retailers sell their merchandise for the same price, so be sure to compare them.

Next, scroll down to see all the other results listed on the page. Keep going for 3 or 4 more pages and you will begin seeing retailers you’ve never heard of. Some may have websites that look a little sketchy, so be cognizant of that. Don’t just buy something on a whim from a random site at 25% of retail–it is probably fake or they’re just going to steal your money. However, you can often luck out on websites for retailers that are going out of business and need to sell off their merchandise at clearance prices. This is how I saved around $50 on a pair of chinos from Saturdays NYC.

5. Keep an eye on the items you love

If you frequently scrutinize clothing selections, as I do, you will inevitably come across an item that you love and know would fit perfectly in your wardrobe. It’s not super expensive, but it’s just barely out of reach. I’ve given myself many tests in these situations. I will make sure it will go with the rest of my clothes. I will let it go for a week or so and if it’s still on my mind, or I don’t find anything better, I will resolve to purchase it. The way I see it is that it’s meant to be mine.

Whatever you do, give it time, sleep on it, but watch how it performs as far as how well it’s selling. If you keep an eye on it for a month or more and none of the sizes are selling out, chances are good that it will eventually go on sale. Many sites these days will tell you when there’s 1 or 2 more of a certain item, so make sure it doesn’t sell out in the size you want. This is where the email newsletters come in handy because once you find out the item is on sale, you can swoop in and claim it as yours for a reduced price. This is how I saved around $100 onmy cricket sweater from Kent & Curwen.

Even if you had to go ahead and buy something full price because it was the last one and you didn’t want to miss out, if a sale begins within the return period of that item, you can usually reach out to customer service to let them know and they will refund you the amount of money you would have saved had you bought it on sale. This is how I saved $108 on a shirt from AMI.

6. Know which sites to go to for sale clothing

This tip is for men who don’t have a specific brand in mind but just don’t want it to be low-end. If you don’t already know which labels are better quality, it can be easy for unknown brands to swindle you into buying their low-quality clothing. Tread carefully.

If you know what you’re doing, there are many sites that can serve you well. Farfetch’s sale section is wonderful for this. Simply click “Sale”, then refine the results by your size, preferred garment, preferred color, or any other pertinent information, and you should have a few pages to look through. That’s an easy $100 saved as long as you know which brands are good. Plus, there’s little danger of buying the wrong size because they even do returns on sale merchandise.

Another site that works well is Yoox. Unlike Farfetch, which is more like a middle-man between retailers/brands and the customer, Yoox is sort of like an uncurated Mr. Porter (an apt description because they are both branches of the same company, YOOX Net-a-Porter Group). They also have a permanent sale section which has plenty of great deals if you’re not extremely picky. Just refine the selection of goods down to what you’re generally looking for and you’re good to shop.

Lyst is a little different from the other two I’ve mentioned here because it is basically just a powerful search engine made to search for clothes. This site might be a good tool for keeping an eye on specific items like I mentioned in number 5, but I’ve never used for that so I can’t say for sure. What you can do instead is peruse the sale section the same as the others. Unfortunately, you can’t refine the results as much, so you really have to be flexible or be looking for a generic item, like a blue dress shirt. However, the great thing about Lyst is that you can see many different retailers and their prices on similar items, including those on sale, so it’s easy to compare.

If you are unsure about a certain brand, a quick Google search should tell you what you want to know. Researching different brands can also expand your knowledge base and clue you in on newer, emerging designers or budget labels that use higher-quality materials.

7. Don’t buy things just because they’re on sale

This is my mantra for buying anything, not just clothes: if the only reason you’re buying something is because the price is reduced, you are not actually saving money, you’re being swindled into buying something you don’t want. Being convinced that you need something simply because the price is low can lead to wasteful overspending or buying things that will end up gathering dust in a closet. Then, you have to figure out how to donate or sell it because it’s just taking up space.

Before you even start shopping, establish a list of things you want/need either in your head or on a spreadsheet. Keep them in mind as you go through sale sections and collections from labels. This will help keep you from getting carried away in the sale sections.

8. Shop consignment

This is for the fashion die-hards. You may get mixed results, but there are absolutely plenty of deals to be had. eBay is still a great place to go, but can be hit-and-miss. Grailed and StockX are also amazing repositories to explore if you have an open mind. TheRealReal is also at your disposal, though I don’t have much experience with it as their offerings for men aren’t stellar.

This is the one area I would encourage shopping in person if you can, especially if you’re in a fashionable city like New York or LA. In big cities, there is a lot more disposable income, so affluent people are more willing to part with their expensive clothes. Here in DC, there’s a consignment shop called Buffalo Exchange where I picked up a polo from Givenchy for around $30. I’m not sure what the original retail price was, but it was easily 20 times what I paid. Again, a little flexibility, patience, and research can pay off big.

9. Buy less, buy quality

Generally, the rule is that the higher price you pay for clothing, the better quality it is and the longer it will last. The sweaters are warmer and don’t pill as much. The T-shirts are softer and more durable. The shoes don’t fall apart after a year. My experience is designer brands almost always fit better as well. Of course, the trade-off is that the upfront cost is higher, but ideally you will end up with garments that will be more satisfying and cost less over the long-term because you won’t need to replace them anytime soon. Instead of paying $50 for 5 T-shirts that last a year, spend the same amount on 1 T-shirt that lasts 10 years.

Do you have any methods you follow to save on designer clothing? Share below in the comments!

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